Social media & digital marketing blog focusing on social media marketing, influencer marketing and digital trends for brands and companies. On top of that, it features current articles on all major social media updates.
— Read more www.futurebiz.de/
An interesting article in Stern about how T-Mobile USA is winning over younger customers in particular and differentiating itself from its competitors.
— Read more at stern.de
Here is the rather cool “Color Emotion Guide” and the infographic “How Colours Influence Conversion Rates”.
— Read more http://www.content-marketing.com/warum-ist-facebook-blau/
First it was mobile operator O2, or rather Telefónica, that named its tariff portfolio after the company colour, simply calling it “Blue”. In October 2012 Vodafone followed with its Red tariffs. And now guess what Deutsche Telekom plans to unveil at IFA 2014?
Exactly! They plan to rename their tariff portfolio after that wonderfully pretty, unmistakable and terribly intrusive colour, magenta. More on the new Magenta Mobile tariffs can be found, among other places, at Teltarif via the following link.
— Read more http://mobil.teltarif.de/telekom-magenta-mobil-neue-tarife-flatrate/news/56814.html
WebXF analysed the Facebook fan pages and Twitter channels of seven major German brands. For the first time, the study provides transparency about the distribution and behaviour of fans and shows brand managers which options Facebook and Twitter actually offer for strategic brand communication.
Apple remains true to its style. “Your Verse” is a reference to the words “Your Verse Anthem” from the film “Dead Poets Society”. Via W&V
