Study Provides Insight into the Distribution and Behaviour of Fans on Social Media

WebXF analysed the Facebook fan pages and Twitter channels of seven major German brands. For the first time, the study provides transparency about the distribution and behaviour of fans and shows brand managers which options Facebook and Twitter actually offer for strategic brand communication.

— Read more https://www.adzine.de/2014/03/webxf-liefert-daten-zur-social-media-ausrichtung-von-marken-social-media-marketing/

Categories: Communication
Michael Höpfl

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Ich schreibe und poste hier zu Themen, die mich seit jeher privat als auch beruflich interessieren und begleiten. [Mehr über mich]